Horseshoe Crab Rescue Commercial

  • Location
    Burlington, New Jersey
  • Status

The Problem

We wish to eliminate the number of horseshoe crab deaths and ensure a healthy environment for shore birds during their migrations on the Delaware Bay.

Our Plan

We want to help save horseshoe crabs when they come to our NJ shore to spawn. Thousands of horseshoe crabs die during this time because they get stuck on beach impediments. We want to educate the public about how to save horseshoe crabs when they go to the beach and how important they are to humans and shore birds. We will make a commercial, a public service announcement.

Themes Addressed

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The Benefit

About Roots & Shoots

We are nurturing the compassionate leaders of tomorrow.

Get To Know Our Model

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